APA (7th ed.) Citation

Jennings, G. W., & Leyden, D. R. (1962). Identifying and measuring new opportunities in retail business. [publisher not identified].

Chicago Style (17th ed.) Citation

Jennings, George Wood, and Dennis R. Leyden. Identifying and Measuring New Opportunities in Retail Business. [Charlottesville]: [publisher not identified], 1962.

MLA (9th ed.) Citation

Jennings, George Wood, and Dennis R. Leyden. Identifying and Measuring New Opportunities in Retail Business. [publisher not identified], 1962.