Cover Image

Theory in marketing: second series /

Bibliographic Details
Main Author: Cox, Reavis, 1900-1992
Format: Book
Language:English
Published: Homewood, Ill. : R.D. Irwin, 1964.
Subjects:
Marketing.
Description
Physical Description:xiv, 414 pages : illustrations ; 24 cm.
Bibliography:Bibliographical footnotes.