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Industrial marketing /

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Bibliographic Details
Main Author: Alexander, Ralph Samuel, 1893-
Other Authors: Cross, James S. (James Shorten), 1917-2014, Hill, Richard M. (Richard Marvin), 1922-
Format: Book
Language:English
Published: Homewood, Ill. : R. D. Irwin, 1967.
Edition:3d ed.
Subjects:
Marketing.
Description
Physical Description:xi, 698 pages : illustrations, forms. ; 24 cm.
Bibliography:Includes bibliographical references.