Cover Image

Men, motives, and markets /

Bibliographic Details
Main Author:	Alderson, Wroe
Other Authors:	Halbert, Michael H.
Format:	Book
Language:	English
Published:	Englewood Cliffs, N.J. : Prentice-Hall, [1968]
Series:	Prentice-Hall foundations of marketing series.
Subjects:	Marketing.

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