The powerful consumer ; psychological studies of the American economy.
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| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
1960.
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| Subjects: |
| Item Description: | "A product of work done at the Survey Research Center of the University of Michigan." |
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| Physical Description: | ix, 276 pages : illustrations ; 24 cm. |
| Bibliography: | Bibliography: pages 265-271. |