APA (7th ed.) Citation

Britt, S. H. (1970). Consumer behavior in theory and in action. Wiley.

Chicago Style (17th ed.) Citation

Britt, Steuart Henderson. Consumer Behavior in Theory and in Action. New York: Wiley, 1970.

MLA (9th ed.) Citation

Britt, Steuart Henderson. Consumer Behavior in Theory and in Action. Wiley, 1970.