Payne, R. A. (1971). The men who manage the brands you buy: A candid report on the product management system, its functions and frustrations. Crain Communications.
Chicago Style (17th ed.) CitationPayne, Richard A. The Men Who Manage the Brands You Buy: A Candid Report on the Product Management System, Its Functions and Frustrations. Chicago: Crain Communications, 1971.
MLA (9th ed.) CitationPayne, Richard A. The Men Who Manage the Brands You Buy: A Candid Report on the Product Management System, Its Functions and Frustrations. Crain Communications, 1971.
Warning: These citations may not always be 100% accurate.