A statistical analysis of advertising expenditure and of the revenue of the press /

Bibliographic Details
Main Author: Kaldor, Nicholas, 1908-1986
Other Authors: Silverman, Rodney
Format: Book
Language:English
Published: Cambridge Eng. : University Press, 1948.
Series:Economic and social studies ; 8.
Subjects:
Description
Item Description:A revised version of a confidential report. Statistics of advertising, presented to the Advertising Association in 1946.
Physical Description:xiii, 199 pages : diagrams ; 24 cm.