Sales promotion and modern merchandising /

Bibliographic Details
Main Author: Luick, John F.
Other Authors: Ziegler, William Lee
Format: Book
Language:English
Published: New York : McGraw-Hill, [1968]
Series:Perspectives in marketing series.
Subjects:

MARC

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245 1 0 |a Sales promotion and modern merchandising /  |c [by] John F. Luick [and] William Lee Ziegler. 
264 1 |a New York :  |b McGraw-Hill,  |c [1968] 
300 |a xi, 134 pages :  |b illustrations ;  |c 21 cm. 
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490 1 |a Perspectives in marketing series 
504 |a Includes bibliographies. 
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650 0 |a Merchandising. 
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830 0 |a Perspectives in marketing series. 
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952 f f |p normal  |a Texas A&M University  |b College Station  |c Sterling C. Evans Library  |d Evans: Library Stacks  |t 0  |e HF5438 .L74  |h Library of Congress classification  |i unmediated -- volume  |m A14802800152 
998 f f |a HF5438 .L74  |t 0  |l Evans: Library Stacks