How to plan products that sell ; guides for development and commercialization.

Bibliographic Details
Corporate Author:	American Management Association. Research and Development Division
Format:	Book
Language:	English
Published:	New York, [publisher not identified] ; [1958]
Series:	AMA management report ; no. 13.
Subjects:	New products.

Description
Item Description:	"Papers ... presented at a special conference on 'How to plan products that sell' held ... at ... New York City, on January 13-15, 1958."