APA (7th ed.) Citation

National Council of Applied Economic Research. (1972). New perspectives in marketing. National Council of Applied Economic Research.

Chicago Style (17th ed.) Citation

National Council of Applied Economic Research. New Perspectives in Marketing. New Delhi: National Council of Applied Economic Research, 1972.

MLA (9th ed.) Citation

National Council of Applied Economic Research. New Perspectives in Marketing. National Council of Applied Economic Research, 1972.

Warning: These citations may not always be 100% accurate.