APA (7th ed.) Citation

Mallen, B. E., Kirpalani, V. H., & Lane, G. (1973). Marketing in the Canadian environment. Prentice-Hall of Canada.

Chicago Style (17th ed.) Citation

Mallen, Bruce E., V. H. Kirpalani, and G. Lane. Marketing in the Canadian Environment. Scarborough, Ont.: Prentice-Hall of Canada, 1973.

MLA (9th ed.) Citation

Mallen, Bruce E., et al. Marketing in the Canadian Environment. Prentice-Hall of Canada, 1973.