Marketing management in action /

Bibliographic Details
Main Author: Buell, Victor P.
Format: Book
Language:English
Published: New York : McGraw-Hill, [1966]
Series:McGraw-Hill series in marketing and advertising.
Subjects:

MARC

Tag First Indicator Second Indicator Subfields
LEADER 00000cam a2200000 4500
001 in00000208713
005 20151009060056.0
008 720829s1966 nyu b 00010 eng d
010 |a  65028586  
035 |a (OCoLC)00394962 
035 |9 AAX2598AM 
040 |c WSU  |d OCL  |d TXA  |d UtOrBLW 
049 |a TXAM  |c [1125885] 
090 |a HF5415.1  |b .B8 
100 1 |a Buell, Victor P. 
245 1 0 |a Marketing management in action /  |c [by] Victor P. Buell. 
264 1 |a New York :  |b McGraw-Hill,  |c [1966] 
300 |a xii, 340 pages 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
490 1 |a McGraw-Hill series in marketing and advertising 
504 |a Bibliography: pages 329-333. 
650 0 |a Marketing  |x Management. 
830 0 |a McGraw-Hill series in marketing and advertising. 
999 |a MARS 
999 f f |s d06b74a2-5648-3fef-811a-c373b1ead19c  |i 4544d0f7-58c3-34ec-b533-136650059561  |t 0 
952 f f |p ric  |a Texas A&M University  |b Rellis Campus  |c Joint Library Facility  |d Remote Storage  |t 0  |e HF5415.1 .B8  |h Library of Congress classification  |i unmediated -- volume  |m A14802790519 
998 f f |a HF5415.1 .B8  |t 0  |l Remote Storage