Plotting marketing strategy ; a new orientation /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Simon and Schuster,
[1967]
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| Subjects: |
| Item Description: | "An Interpublic Press book." |
|---|---|
| Physical Description: | 318 pages ; 24 cm. |
| Bibliography: | Bibliographical footnotes. |