Marketing: theory and application /

Bibliographic Details
Main Author: Wentz, Walter B.
Other Authors: Eyrich, Gerald I.
Format: Book
Language:English
Published: New York : Harcourt, Brace & World, [1970]
Series:Harbrace series in business and economics.
Subjects:
Description
Physical Description:xii, 689 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references.
ISBN:0155551108