Cover Image

Management and the marketing revolution ; merchandising strategies for the new era.

Bibliographic Details
Main Author: Weiss, E. B. (Edward Benjamin), 1899-1985
Format: Book
Language:English
Published: New York : McGraw-Hill, [1964]
Subjects:
Retail trade > United States.
Marketing.
Description
Physical Description:ix, 349p. ; 22cm.