Cover Image

Exploring advertising /

Bibliographic Details
Main Author: Kleppner, Otto, 1899-
Other Authors: Settel, Irving
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice-Hall, [1970]
Subjects:
Advertising.
Advertising > United States.
Description
Physical Description:viii, 328 pages : illustrations ; 23 cm.
Bibliography:Bibliographical footnotes.
ISBN:0132960206