A management guide to cooperative advertising /

Bibliographic Details
Main Author: Crimmins, Edward C.
Format: Book
Language:English
Published: New York : Association of National Advertisers, [1970]
Subjects:
Description
Item Description:"Published under the auspices of the A.N.A. Cooperative Advertising Committee."
Physical Description:xii, 244 pages ; 24 cm.
Bibliography:Bibliography: pages 241-244.