Advertising in the marketplace /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Gregg Division, McGraw-Hill,
[1973]
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| Series: | Gregg/McGraw-Hill marketing series.
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| Subjects: |
| Physical Description: | 440 pages : illustrations ; 24 cm. |
|---|---|
| Bibliography: | Bibliographical footnotes. |
| ISBN: | 0070090319 |