Cover Image

Problems in advertising /

Show other versions (1)

Bibliographic Details
Main Author:	Borden, Neil H. (Neil Hopper), 1895-1980
Format:	Book
Language:	English
Published:	New York, London : McGraw-Hill, 1937.
Edition:	3d ed.
Subjects:	Advertising.

Description
Physical Description:	xiv, 698 pages including illustrations, tables, diagrams ; 24 cm.
Bibliography:	"Selected list of references": pages 677-692.