Cover Image

Advertising management, text and cases /

Bibliographic Details
Main Author: Borden, Neil H. (Neil Hopper), 1895-1980
Other Authors: Marshall, Martin V.
Format: Book
Language:English
Published: Homewood, Ill. : R.D. Irwin, 1959.
Edition:Rev. ed.
Subjects:
Advertising.
Description
Item Description:A revision of advertising, text and cases, published in 1950.
Physical Description:1065 pages : illustrations