Readings in advertising and promotion strategy /
| Main Author: | Barban, Arnold M. |
|---|---|
| Other Authors: | Sandage, C. H. (Charles Harold), 1902-1998 |
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill. :
R. D. Irwin,
1968.
|
| Subjects: |
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