Cover Image

Advertising /

Bibliographic Details
Main Author: Longman, Kenneth A.
Format: Book
Language:English
Published: New York : Harcourt Brace Jovanovich, [1971]
Series:Harbrace series in business and economics.
Subjects:
Advertising.
Description
Physical Description:xxi, 425 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references.
ISBN:0155019015