Check lists of advertising essentials /

Bibliographic Details
Main Author: Larrabee, C. B. (Carroll Burton), 1896-1983
Format: Book
Language:English
Published: New York : Funk & Wagnalls in association with Printers' Ink Pub. Co., [1950]
Series:Printers' ink business bookshelf
Subjects:
Description
Item Description:Includes material from articles in Printers's ink, and certain portions of material which originally appeared in Check lists of advertising, selling, and merchandising essentials, by C. R. Larrabee and H. W. Marks.
Physical Description:xxiii, 328 pages ; 21 cm.