A bibliography of theory and research techniques in the field of human motivation.
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| Format: | Book |
| Language: | English |
| Published: |
Westport, Conn. :
Greenwood Press,
[1972]
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| Item Description: | Original edition issued in series: An Advertising Research Foundation publication. |
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| Physical Description: | v, 116 pages ; 23 cm. |
| ISBN: | 0837157234 |