APA (7th ed.) Citation

Williams, T. G. (1982). Consumer behavior: Fundamentals & strategies. West Pub. Co..

Chicago Style (17th ed.) Citation

Williams, Terrell G. Consumer Behavior: Fundamentals & Strategies. St. Paul: West Pub. Co., 1982.

MLA (9th ed.) Citation

Williams, Terrell G. Consumer Behavior: Fundamentals & Strategies. West Pub. Co., 1982.