Consumer behavior : implications for marketing strategy /

Bibliographic Details
Main Author: Hawkins, Del I.
Other Authors: Coney, Kenneth A., Best, Roger J.
Format: Book
Language:English
Published: Dallas, Tex. : Georgetown, Ont. : Business Publications ; Irwin-Dorsey, 1980.
Subjects:

MARC

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245 1 0 |a Consumer behavior :  |b implications for marketing strategy /  |c Del I. Hawkins, Kenneth A. Coney, Roger J. Best. 
264 1 |a Dallas, Tex. :  |b Business Publications ;  |a Georgetown, Ont. :  |b Irwin-Dorsey,  |c 1980. 
300 |a xv, 548p :  |b illustrations ;  |c 25 cm. 
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650 0 |a Market surveys  |z United States. 
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700 1 |a Best, Roger J. 
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