APA (7th ed.) Citation

Pope, J. L. (1981). Practical marketing research. AMACOM.

Chicago Style (17th ed.) Citation

Pope, Jeffrey L. Practical Marketing Research. New York, N.Y.: AMACOM, 1981.

MLA (9th ed.) Citation

Pope, Jeffrey L. Practical Marketing Research. AMACOM, 1981.

Warning: These citations may not always be 100% accurate.