APA (7th ed.) Citation

Prestoungrange, G. (1979). Lateral marketing thought(s). MCB Publications.

Chicago Style (17th ed.) Citation

Prestoungrange, Gordon. Lateral Marketing Thought(s). Bradford, England: MCB Publications, 1979.

MLA (9th ed.) Citation

Prestoungrange, Gordon. Lateral Marketing Thought(s). MCB Publications, 1979.

Warning: These citations may not always be 100% accurate.