Psychological theories and interpretations of learning /

Bibliographic Details
Main Author: Ray, Michael L.
Corporate Author: Marketing Science Institute
Format: Book
Language:English
Published: Cambridge, Mass. : Marketing Science Institute, 1973.
Series:Technical report (Marketing Science Institute. Research Program)
Subjects:
Description
Item Description:"P-53-C."
Physical Description:72 pages : illustrations ; 28 cm.
Bibliography:Bibliography: pages 60-71.