A note on advertising communications technology : present and prospective /

Bibliographic Details
Main Author: Feldman, Wallace
Corporate Author: Marketing Science Institute
Format: Book
Language:English
Published: Cambridge, Mass. : Marketing Science Institute, 1970.
Series:Working paper (Marketing Science Institute)
Preliminary research report (Marketing Science Institute)
Subjects:
Description
Physical Description:ii, 41 pages ; 28 cm.
Bibliography:Includes bibliographical references.