Consumer socialization /

Bibliographic Details
Main Author: Ward, Scott, 1942-
Corporate Author: Marketing Science Institute
Format: Book
Language:English
Published: Cambridge, Mass. : Marketing Science Institute, 1974.
Series:Working paper (Marketing Science Institute)
Preliminary research report (Marketing Science Institute)
Subjects:
Description
Physical Description:59 pages ; 28 cm.
Bibliography:Bibliography: pages 53-58.