APA (7th ed.) Citation

Rivers, W. L. (1964). The mass media: Reporting, writing, editing. Harper & Row.

Chicago Style (17th ed.) Citation

Rivers, William L. The Mass Media: Reporting, Writing, Editing. New York: Harper & Row, 1964.

MLA (9th ed.) Citation

Rivers, William L. The Mass Media: Reporting, Writing, Editing. Harper & Row, 1964.