| Tag |
First Indicator |
Second Indicator |
Subfields |
| LEADER |
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| 001 |
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| 005 |
20151007081610.0 |
| 008 |
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| 035 |
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| 035 |
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|a TXAM
|c [930659]
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| 090 |
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|a HF5415.2
|b .W56
|
| 100 |
1 |
|
|a Wind, Yoram.
|
| 245 |
1 |
0 |
|a Marketing performance :
|b a conceptual framework /
|c by Yoram Wind, Susan P. Douglas [of the] MSI-USDA Study Group on Marketing Performance.
|
| 264 |
|
1 |
|a Cambridge, Mass. :
|b Marketing Science Institute,
|c 1968.
|
| 300 |
|
|
|a ix, 49 pages :
|b illustrations ;
|c 28 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 490 |
1 |
|
|a Working paper - Marketing Science Institute ; P-51-1
|
| 490 |
1 |
|
|a Preliminary research report - Marketing Science Institute
|
| 500 |
|
|
|a "Revised June, 1968."
|
| 500 |
|
|
|a "Preliminary draft."
|
| 504 |
|
|
|a Bibliography: pages 48-49.
|
| 650 |
|
0 |
|a Marketing research.
|
| 700 |
1 |
|
|a Douglas, Susan P.
|
| 710 |
2 |
|
|a Marketing Science Institute.
|
| 830 |
|
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|a Working paper (Marketing Science Institute)
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| 830 |
|
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|a Preliminary research report (Marketing Science Institute)
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|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
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|e HF5415.2 .W56
|h Library of Congress classification
|i unmediated -- volume
|m A14802794296
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| 998 |
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