Simulated shopping trips in retail image research /

Store-to-store and department-to-department image comparisons /
by: May, Eleanor G.
Published: (1972)

Psychographics in department store imagery /
by: May, Eleanor G.
Published: (1971)

Marketing research : fundamentals and dynamics /
by: Zaltman, Gerald
Published: (1975)

Motivation research and marketing management.
by: Newman, Joseph W.
Published: (1957)

Introduction to motivation research.
by: Frederick, J. George (Justus George), 1882-
Published: (1957)

Attitude research on the rocks /
Published: (1968)

Contemporary perspectives in consumer research /
Published: (1981)

Perspectives on methodology in consumer research /
Published: (1986)

Motivation research and marketing management.
by: Newman, Joseph W.
Published: (1957)

Basis for marketing decision through controlled motivation research.
by: Cheskin, Louis, 1907-
Published: (1961)

Odd-even retail price endings ; their effects on value determination, product perception, and buying propensities.
by: Georgoff, David M.
Published: (1972)

A review of current developments in the use of "attitude and activity" measures in consumer market research /
by: Hustad, Thomas P.
Published: (1971)

Retail image & graphic identity /
by: Salb, Joan G.
Published: (1995)

Why people buy ; motivation research and its successful application /
by: Cheskin, Louis, 1907-
Published: (1959)

Negro shopping patterns in mass-merchandising stores /
by: Capitman, William G.
Published: (1971)

Consumer behavior ; contemporary research in action /
by: Holloway, Robert J.
Published: (1970)

Consumer behavior and the practice of marketing /
by: Runyon, Kenneth E.
Published: (1977)

Instructor's manual to accompany Consumer behavior and the practice of marketing /
by: Runyon, Kenneth E.
Published: (1980)

Retail design /
by: Fitch, Rodney
Published: (1990)

The Journal of consumer research.

Motigraphics : the analysis and measurement of human motivations in marketing /
by: Maddock, Richard C.
Published: (2000)

Handbook of consumer motivations ; the psychology of the world of objects /
by: Dichter, Ernest, 1907-1991
Published: (1964)

Getting motivated : the secret behind individual motivations by the man who was not afraid to ask "why?" /
by: Dichter, Ernest, 1907-1991
Published: (1979)

Competition and human behavior /
by: Wasson, Chester R.
Published: (1968)

Motivation and market behavior /
by: Ferber, Robert, 1922-
Published: (1958)

Consumer behavior /
by: Schiffman, Leon G.
Published: (1983)

Consumer behavior : fundamentals & strategies /
by: Williams, Terrell G.
Published: (1982)

Consumer behavior and marketing management /
by: Myers, James H.
Published: (1967)

Developing international markets : shaping your global presence /
by: Kautz, Gerhard, 1938-
Published: (1998)

Perspectives in consumer behavior /
Published: (1981)

Classics in consumer behavior : selected readings together with the authors' own retrospective comments /
Published: (1977)

The psychology of consumer behavior /
by: Markin, Rom J.
Published: (1969)

Purchasing behavior and personal attributes /
by: Massy, William F.
Published: (1968)

Perspective in consumer behavior /
by: Kassarjian, Harold H.
Published: (1968)

Repeat-buying; theory and applications /
by: Ehrenberg, A. S. C.
Published: (1972)

Targeting the trendsetting consumer : how to market your product or service to influential buyers /
by: Zandl, Irma
Published: (1992)