Cover Image

MRI Mediamark Research Inc.

Bibliographic Details
Corporate Author: Mediamark Research Inc
Format: Book
Language:English
Published: New York : Mediamark Research, 1984.
Subjects:
Mass media > United States > Statistics.
Market surveys > United States > Statistics.
Marketing research > United States > Statistics.
Consumers > United States > Statistics.
Études de marché > États-Unis > Statistiques.
Marketing > Recherche > États-Unis > Statistiques.
Consommateurs > États-Unis > Statistiques.
Consumers.
Market surveys.
Marketing research.
Mass media.
United States.
Statistics.
Table of Contents:
  • P1. Automobiles, motorcycles, trucks, driving
  • P2. Automotive products
  • P3. Beer, wine, soft drinks
  • P4. Liquor, mixers
  • P5. Travel, credit cards, real estate
  • P6. Banking, investments, insurance
  • P7. Adults & men's toiletries
  • P8. Women's toiletries & cosmetics
  • P9. Remedies
  • P10. Ailments, health care, drug products
  • P11. Tobacco, candy, shopping
  • P12. Sports, apparel, sewing
  • P13. Audio & video equipment, leisure activites
  • P14. Household & personal appliances, etc.
  • P15. Breakfast foods, bread & dairy products
  • P16. Desserts, snacks, beverages
  • P17. Fruits, vegetables, seasonings, soups, etc.
  • P18. Meat, prepared meals, paper products
  • P19. Household cleaning products, grocery shopping
  • P20. Pet & baby products
  • Index
  • P-S Product summary
  • Code book.