APA (7th ed.) Citation

Retzler, K. (1988). Direct marketing: The proven path to successful sales. Scott, Foresman.

Chicago Style (17th ed.) Citation

Retzler, Kathryn. Direct Marketing: The Proven Path to Successful Sales. Glenview, Ill.: Scott, Foresman, 1988.

MLA (9th ed.) Citation

Retzler, Kathryn. Direct Marketing: The Proven Path to Successful Sales. Scott, Foresman, 1988.

Warning: These citations may not always be 100% accurate.