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Marketing simulation : analysis for decision making /

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Bibliographic Details
Main Author: Bush, Ronald F.
Other Authors: Brobst, Bob
Format: Book
Language:English
Published: New York : Harper & Row, [1979]
Subjects:
Marketing > Simulation methods.
Description
Item Description:Includes index.
Physical Description:x, 144 pages : forms ; 28 cm.
ISBN:0060409444
0060409398