Reverse marketing : the new buyer-supplier relationship /

Bibliographic Details
Main Author: Leenders, Michiel R.
Other Authors: Blenkhorn, David L.
Format: Book
Language:English
Published: New York : London : Free Press ; Collier Macmillan, [1988]
Subjects:

MARC

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245 1 0 |a Reverse marketing :  |b the new buyer-supplier relationship /  |c Michiel R. Leenders, David L. Blenkhorn. 
264 1 |a New York :  |b Free Press ;  |a London :  |b Collier Macmillan,  |c [1988] 
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300 |a ix, 198 pages :  |b illustrations ;  |c 25 cm. 
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500 |a Includes index. 
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