Promotional management : issues and perspectives /

Promotional management /
by: Govoni, Norman A. P.
Published: (1986)

Journal of promotion management.

Street fighter marketing solutions : how one-on-one marketing will help you overcome the sales challenges of modern-day business /
by: Slutsky, Jeff, 1956-
Published: (2007)

Advertising and promotion : an integrated marketing communications perspective /
by: Belch, George E. (George Edward), 1951-
Published: (2007)

Advertising and promotion : an integrated marketing communications perspective /
by: Belch, George E. (George Edward), 1951-
Published: (2009)

Promotion : a guide to effective promotional planning, strategies, and executions /
by: Ailloni-Charas, Dan
Published: (1984)

Promotion, products, services, and ideas /
by: Kincaid, William M.
Published: (1980)

Promotional behavior /
by: Levy, Sidney J., 1921-
Published: (1971)

Essentials of the promotional mix /
by: Wolfe, Harry Deane, 1901-
Published: (1970)

How to market a product for under $500 : a handbook of continual visibility marketing /
by: Dobkin, Jeffrey
Published: (2001)

Advertising & promotion management : a manager's guide to theory & practice /
by: Farris, Paul W.
Published: (1983)

Sales promotion decision making : concepts, principles, and practice /
by: Ogden-Barnes, Steve, et al.
Published: (2015)

MasterMinding the store : advertising, sales promotion, and the new marketing reality /
by: Ziccardi, Donald
Published: (1997)

Readings in advertising and promotion strategy /
by: Barban, Arnold M.
Published: (1968)

The advertising and promotion challenge : vaguely right or precisely wrong? /
by: Lodish, Leonard M.
Published: (1986)

Winning with promotion power : 100 best of the best promotions : the Reggie Award winners, Promotion Marketing Association of America, Inc.
Published: (1994)

Advertising and promotion for retailing: text and cases /
by: Jacobs, Laurence Wile, 1939-
Published: (1972)

How to advertise and promote your retail store /
by: Cassell, Dana K.
Published: (1983)

Promotion: A behavioral view /
by: Boyd, Harper W.
Published: (1967)

The Dartnell sales promotion handbook /
Published: (1973)

Promotion; persuasive communication in marketing /
by: Tillman, Rollie
Published: (1968)

Promotion: persuasive communication in marketing /
by: Tillman, Rollie
Published: (1972)

The Dartnell sales promotion handbook.
Published: (1966)

Business/industrial marketing and communications : key to more productive selling /
by: McNutt, George C.
Published: (1978)

Cases in advertising and promotion management /
by: Patti, Charles H.
Published: (1983)

Cases in advertising and promotion management /
by: Quelch, John A.
Published: (1983)

How industrial advertising and promotion can increase marketing power /
by: Grosse, W. H.
Published: (1973)

How industrial advertising and promotion can increase marketing power /
by: Grosse, W. H.
Published: (1973)

Promotion : advertising, publicity, personal selling, sales promotion /
by: Stanley, Richard E.
Published: (1977)

Strategic advertising management /
by: Percy, Larry
Published: (2009)

Inside retail sales promotion and advertising /
by: Spitzer, Harry, 1916-
Published: (1982)

Communicating with the target audience : retail promotion and advertising /
by: Smart, Albert, 1931-
Published: (1982)

Advertising and promotion : communicating brands /
by: Hackley, Christopher E.
Published: (2005)

Advertising and promotion : communicating brands /
by: Hackley, Christopher E.
Published: (2005)

The sales promotion handbook /
by: Brown, Chris, 1953 February 10-
Published: (1999)

Advertising, sales promotion, and public relations: organizational alternatives. : A survey /
by: Hurwood, David L., 1922-
Published: (1968)