APA (7th ed.) Citation

Durö, R., & Sandström, B. (1987). The basic principles of marketing warfare (English language ed.). Wiley.

Chicago Style (17th ed.) Citation

Durö, Robert, and Björn Sandström. The Basic Principles of Marketing Warfare. English language ed. Chichester [West Sussex] ; New York: Wiley, 1987.

MLA (9th ed.) Citation

Durö, Robert, and Björn Sandström. The Basic Principles of Marketing Warfare. English language ed. Wiley, 1987.