| Tag |
First Indicator |
Second Indicator |
Subfields |
| LEADER |
00000cam a2200000 i 4500 |
| 001 |
in00000012445 |
| 005 |
20151007051829.0 |
| 008 |
800624s1981 nyua b 00110 eng |
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|a HF5813.U6
|b B59
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|a 659.1
|2 19
|
| 100 |
1 |
|
|a Bolen, William H.,
|d 1943-
|
| 245 |
1 |
0 |
|a Advertising /
|c William H. Bolen.
|
| 264 |
|
1 |
|a New York :
|b Wiley,
|c [1981]
|
| 264 |
|
4 |
|c ©1981
|
| 300 |
|
|
|a xviii, 504 pages :
|b illustrations ;
|c 24 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
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| 337 |
|
|
|a unmediated
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|2 rdamedia
|
| 338 |
|
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|a volume
|b nc
|2 rdacarrier
|
| 490 |
1 |
|
|a Wiley series in marketing
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Advertising
|z United States.
|
| 650 |
|
0 |
|a Advertising.
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| 830 |
|
0 |
|a Wiley series in marketing.
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| 999 |
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|a MARS
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|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
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|i unmediated -- volume
|m A14812605318
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| 998 |
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