| Tag |
First Indicator |
Second Indicator |
Subfields |
| LEADER |
00000cam a2200000 a 4500 |
| 001 |
in00000010452 |
| 005 |
20151007051354.0 |
| 008 |
870217s1987 mnu b 00000 eng |
| 010 |
|
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|a 87006072
|
| 020 |
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|a 0314853138 (pbk.)
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|a (OCoLC)15283462
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| 050 |
0 |
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|a HF5415.13
|b .C64 1987
|
| 082 |
0 |
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|a 658.8/00973
|2 19
|
| 245 |
0 |
2 |
|a A Collection of cases in marketing management /
|c [edited by] H. Robert Dodge, William G. Zikmund.
|
| 250 |
|
|
|a 2nd ed.
|
| 264 |
|
1 |
|a St. Paul :
|b West Pub. Co.,
|c [1987]
|
| 264 |
|
4 |
|c ©1987
|
| 300 |
|
|
|a xix, 344 pages ;
|c 25 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 500 |
|
|
|a Revised edition of: A Collection of outstanding cases in marketing management. c1979.
|
| 504 |
|
|
|a Includes bibliographical references.
|
| 650 |
|
0 |
|a Marketing
|z United States
|x Management
|x Case studies.
|
| 700 |
1 |
|
|a Dodge, H. Robert,
|d 1929-
|
| 700 |
1 |
|
|a Zikmund, William G.
|
| 730 |
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|a Collection of outstanding cases in marketing management.
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|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
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|e HF5415.13 .C64 1987
|h Library of Congress classification
|i unmediated -- volume
|m A14812578561
|
| 998 |
f |
f |
|a HF5415.13 .C64 1987
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