Marketing : an international perspective /
| Main Author: | Cateora, Philip R. |
|---|---|
| Other Authors: | Keaveney, Susan M. |
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill. :
Irwin,
1987.
|
| Series: | Irwin perspectives in international business.
|
| Subjects: |
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