Marketing : an international perspective /

Bibliographic Details
Main Author:	Cateora, Philip R.
Other Authors:	Keaveney, Susan M.
Format:	Book
Language:	English
Published:	Homewood, Ill. : Irwin, 1987.
Series:	Irwin perspectives in international business.
Subjects:	Export marketing. Export marketing > United States.

Description
Physical Description:	xi, 172 pages : illustrations ; 23 cm.
Bibliography:	Includes bibliographies and index.
ISBN:	0256056269 (pbk.)